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FunnelMaker vs MyEmma

It’s time to go beyond email and take your marketing into a higher gear. While email marketing is an effective tactic in itself, a successful business relies on cohesive and integrated approaches to the customer experience. What does this mean? This means that if you want to provide personalized and gratifying customer experiences, you need to take a look into all the pieces that make your business, and your customers, tick. This is where complete small business CRM and marketing automation comes into play. It’s more than just a sales platform and it’s more than simply a marketing platform. It’s a system that’s designed to give you the full perspective of your business, inside and out, all in one place.

Feature FunnelMaker MyEmma
Setup Fee $399 Account Set Up (includes 3 hours with Client Services Team and a Success Coach) None
Price (based on 5,000 contacts) $249/month $69/month
Free Trial Included Only available through a sales demo
Monthly Emails Unlimited Unlimited
Users Unlimited Unlimited
Customer Relationship Manager (CRM) Included Only available through third party integration
Lead / Opportunity Management and Tracking Included Not Available
Lead Scoring Includes scoring demographics, custom fields, and activities (email, website, forms, tickets, etc.) Not Available
Predictive Analytics Included Not Available
Realtime Alerts Included Not Available
Realtime Social Collaboration Included Not Available
Email Targeting Included Included but built on segments predefined by account
Email Tracking Included Included but just basic data and charts
Email Templates Included Included but very limited
Surveys Included Included and can create short surveys based on custom fields
Media File Sharing & Storage Included Included
Event Registration Included Included
Project Management Included Not Available
Accounting / Financials Included, with invoices and quotes, and with built-in payment processing Not Available
Ticketing System Included Not Available
Public & Private Wiki Tools Included Not Available
Integrated Social Media Manager Included Included
Website Tracking with Campaign Filtering Included, and with CRM integration Not Available
Website / Landing Page Builder Included, also allows for personalized webpages, includes SEO tools Included but only includes Landing Pages
Free SSL with Websites Included Not Available
Online Stores / Shopping Cart Abandonment Includes automation based on purchases or abandonment, and in-depth reporting Not Available
Lead Capture / Web Forms Included, with auto-responders, logic, automatic contact research, progressive profiling, and CRM integration Included but only includes Landing Pages
Blogging Tools Included Not Available
CRM and Marketing Workflows Included Not Available
Booking Calendar Included Not Available
Contact Research Included Not Available
Mobile Marketing $1.20 phone number/month

1.2 cents/SMS and 3 cents/MMS

Included inbound call manager with text-to-speech, caller recognition and CRM integration

Included click-to-call with automatic CRM integration

Opt-in available through SMS if not already in the CRM and capabilities to market on responses

SMS and MMS messaging included for sending text messages or picture messages
Not Available
Mobile App Included Included
Rank in Indepedent Red Pill Email Marketing Study #1 Did Not Qualify
Lead Risk Assessment for Tickets and Forms Included Not Available
Click-to-Call Capability Included Included
Print on Demand Included Not Available
Free Third-Party Integrations Included Included
Campaign and Affiliate Tracking Included Included
A/B Testing Included Included
Learning Management System (LMS) Included Not Available
Drag and Drop Marketing Automation Builder Included Not Available
Global Action Map Included Not Available
Privacy Shield Included Included
Document Management Included Included
Digital Document Signing Yes, and also third party integration Not Available
Proposal Generation Tools Included Only through 3rd party integration
Custom Objects Included Not Available